Our Franchising History
Big O Tires started in British Columbia in the early nineteen-sixties. Big O Tires at that time was made up of 10 tire dealers that came together as a Buying Cooperative using a common brand identification. At this point the franchise had no real structure. Independence and belonging to a group where individual members benefited from group purchasing made for an attractive opportunity. Around 1970, a group of 10 dealers from the competition swung over to Big O Tires. It wasn’t long after that the dealers realized that they needed to formalize and structure the company. Together they authored the democratic vision for Big O that still exists today.
Since then, the company has evolved from a buying group to selling group. A growing affiliation with Big O USA has brought unique products, marketing systems and expertise to Big O here in British Columbia. The group gained valuable experience with long lead time ordering when it introduced Hankook Tire to the BC marketplace. As the manufacturers fought to reduce expenses, the strain on growing companies like Big O was increasing. To counter this strain, Big O once again thought outside the box.
In 1999, Big O opened its own Canadian Distribution Centre in order to secure supply and stabilize pricing for the dealers. The success of this move has, from day one, allowed the dealers to change their focus from buying tires to selling tires, while allowing them to maximize their store inventory efficiency. This shift has helped to position Big O as the premier tire franchise opportunity for those seeking to be part of a progressive organization while maintaining their own independence.